Beauty and personal care
Tracks AI visibility for brands in the UK beauty and personal care market.
Answers collected Sunday 4 October 2026 · Published Monday 5 October 2026
| # | Brand | Visibility | Cited | 4 wks | Assistants |
|---|---|---|---|---|---|
| 1 | 52.8% | 1.2% | - | ||
| 2 |  Amazon UKamazon.com | 40.5% | 3.5% | - | |
| 3 | 28.5% | 0.3% | - | ||
| 4 | 23.3% | 1.8% | - | ||
| 5 | 19.7% | 1.3% | - | ||
| 6 | 19.3% | 1.2% | 1 | ||
| 7 | 18.3% | 18.3% | 1 | ||
| 8 | 18.0% | 0.3% | - | ||
| 9 | 17.3% | 0.5% | - | ||
| 10 | 15.2% | 15.2% | - | ||
| 11 | 14.7% | 14.7% | 1 | ||
| 12 | 14.7% | 1.2% | 1 |
Showing brands named in at least 2% of answers.
What the assistants say
"### Medicube Age-R Booster Pro — Best Budget/Beginner Option At roughly half the price of premium devices (~£194 equivalent), this is a good entry point ([allure.com](https://www.allure.com/story/best-microcurrent-device))."
"### TheraFace Pro — Most Versatile Praised for combining microcurrent with additional facial massage/LED attachments, making it good value if you want multiple treatments in one device ([allure.com](https://www.allure.com/story/best-microcurrent-device), [forbes.com](https://www.forbes.com/sites/for"
"### Ziip Halo — Best for Longer-Term Results [Allure.com](https://www.allure.com/story/best-microcurrent-device) highlights impressive clinical trial results: 97% of users saw immediate lifting/firming, and 97% reported improved sagging after 42 days of use."
"According to [nytimes.com](https://www.nytimes.com/wirecutter/reviews/best-microcurrent-facial-devices/), testers found it "comfortable to hold and simple to operate," delivering "noticeable definition." One tester noted: *"My dad, who has no idea what cheekbones are even called, pointed out how goo"
"It offers: - Adjustable pressure settings - A large reservoir, so you usually won’t need to refill it - Multiple interchangeable tips, including orthodontic and plaque-seeker tips - A rotating nozzle and built-in timer - Strong cleaning performance for everyday use, braces and implants Independent"
"--- ### Summary Comparison | Brand | Active Base | Sensitivity Risk | Best For | | :--- | :--- | :--- | :--- | | **Crest 3D Whitestrips** | Hydrogen Peroxide | Moderate | Fastest, most dramatic results ([byrdie.com](https://www.byrdie.com/best-teeth-whitening-strips-11780554)) | | **Spotlight Oral"
"Best for Sensitive Teeth (Bleach-Free): **Lumineux Oral Essentials Whitening Strips** * **Active Ingredients:** Dead Sea salt, coconut oil, sage oil, lemon peel oil ([forbes.com](https://www.forbes.com/sites/forbes-personal-shopper/article/best-teeth-whitening-kit/)) * **Treatment Time:** 30 minutes"
"According to [independent.co.uk](https://www.independent.co.uk/extras/indybest/fashion-beauty/beauty/best-ipl-machines-laser-hair-removal-devices-home-b2313633.html), it "delivers on its promises, providing a convenient and effective at-home hair removal solution." **Braun Silk Expert Pro 5 – Great"
"Available at [lookfantastic.com](https://www.lookfantastic.com) and [cultbeauty.co.uk](https://www.cultbeauty.co.uk)."
"Available at [lookfantastic.com](https://www.lookfantastic.com), [johnlewis.com](https://www.johnlewis.com), and most UK pharmacies."
Named together
Amazon UK&Amazon UK&Amazon UK&Amazon UK&Amazon UK&Amazon UK&Sample panel questions
Six verbatim questions sampled per category from the 50-question panel. Panel v1, effective 2026-W39.
Source: index-panels-v2 (panel version 1, effective 2026-W39). Six prompts per category, drawn at random from the live 50-prompt panel with at least one from every topic. Text is verbatim as run.
- haircare
Which is the best sulphate free shampoo?
- haircare
Is there a clear winner for the best shampoo and conditioner for greasy hair?
- haircare
I'm looking for the best hair straighteners. What should I get?
- beauty-devices
Can you recommend a good red light device for hair loss?
- beauty-devices
Which beauty devices do dermatologists recommend for anti-ageing?
- oral-care
What SLS free toothpaste do people rate most highly?